What a lead and a customer are actually worth over time — and the true ceiling you can afford to pay to acquire one. The number every spend decision should start from.
— value mis-priced
A done-for-you diagnostic for Owners and Sales Leaders at $5M+ one-call-close home-improvement companies — siding, roofs, windows, bath, kitchens. We run a limited number each quarter, at no cost, for the companies that qualify.
You're mis-pricing your leads — starving the good ones and overpaying for the bad — because nobody's told you what a lead is actually worth.
Your ad spend is leaking into dead channels that cost more than they return, hidden inside a blended number that looks just fine.
And the leads you already paid for are dying in the gap between a form fill and a callback — lost to slow response you can't see.
Three ways money leaks out — not one. Most dashboards show you none of them.
What a lead and a customer are actually worth over time — and the true ceiling you can afford to pay to acquire one. The number every spend decision should start from.
Every channel scored against that ceiling — which ones return and which ones quietly bleed — so you reallocate spend to what closes, without adding a dollar of budget.
How fast you actually call new leads versus the under-five-minute standard — and the revenue draining out of the leads you already paid to acquire.
Delivered as a tight readout call and a findings document — not a 40-page report nobody reads. Your effort: one read-only connection.
We run a limited number of these each quarter — only for companies we're confident we can move the needle for. There's no fee and nothing to credit later. The only price is the bar below.
Once you qualify, you grant one read-only connection to your CRM. We read, never write — we physically can't alter, move, or break anything.
Our team runs the full 14-day, three-part analysis on our side. Zero lift on yours — no meetings, no data pulls, no homework, no cost.
A tight call where we hand you all three numbers — what you're mis-valuing, overspending, and losing to slow response, ready to act on.
Free for the companies that qualify. The audit takes 14 days and an hour of your time. If we don't find at least $50K, you'll never hear a pitch — and the findings are yours to keep either way.
We'll review your fit and follow up within one business day. If you qualify, we'll set up your read-only connection and sign the NDA. If you're not a fit yet, we'll say so plainly — no pitch either way.