August Severn - Capitol Data Analytics

Tableau dashboard—Profit, CAC, LTV, and Payback unified on one screen for faster decisions.

Tableau Dashboard: Tame The Owner-Overload Bottleneck

Unify the metrics that matter in one Tableau dashboard. End owner overload and make faster, margin-smart decisions. See the steps to build it.

Forge profitable growth by turning raw leads into your best customers.

Find your best customers with data-driven reports. Learn how to identify, segment, and target star customers to drive profitable DTC growth.

Climb the Data Analytics Hierarchy — From chaotic spreadsheets to optimized predictive models, each step reduces waste and builds confidence.

Discover the 5 stages of the data analytics hierarchy for DTC brands—how to move from chaos to optimized insights that drive profitable growth.

Discover Alex Severn’s journey from federal budgets to business analytics. Listen now for insights on grit, data, and public service.

Fight Data Waste Before It Burns Your Budget – A wastage warrior stands guard with a Clean Data shield against duplicates, errors, and broken pixels.

Duplicates and errors kill ROI. Learn how building a clean data foundation saves ad spend and fuels marketing you can actually trust.